Is your business not showing up on Google? There are a number of reasons why this may be the case. The time is now for you to correct this error. You can do so by employing a number of handy, quick fix methods that are outlined below. These are the ways by which you can get the exposure you need to survive.
Make Sure Your Business is Verified on Google
If your business is not showing up on Google, you need to double-check to make sure you are verified. This means checking up on your business profile. This is one area that the system expects to see fully filled out. If any gaps are present, fill them in and make sure that each bit of your info is correct.
Beyond that, you will also most likely need to verify your business status. The steps you will need to take in order to do so are can be outlined as follows:
- Log into your Google My Business account. Select the option to instantly verify your business
- If you prefer to verify by mail, Google can send you a postcard. You will then transfer the verification code that you get on your postcard to your Google My Business listing.
- This will verify your business. However, the postcard can take up to two weeks to be delivered
- You can request a phone call from Google in order to verify your business in a matter of seconds
- You can also verify your business via bulk certifications. This is only useful if you have 10 or more business locations that need to be verified via this particular listing
- Choose the Right Categories for Google My Business
The next thing you will need to do is make sure that you are choosing the right categories for your Google My Business listing. This is crucial because these are the categories your business will show up in when people search for certain services. You want to be sure that your local listing is accurate for each view.
One of the most mysterious qualities of the Google system is that they never reveal exactly how their algorithm works. It should also be kept in mind that the rules that govern this algorithm are subject to change on a regular basis. No prior warning is ever given. It changes and your SEO is left to sink or swim.
If you have played your cards right, your SEO will be evergreen and solid. Your listings on GMB (Google My Business) will also play a major part in keeping you fully visible. It will be up to you to list your business in all of the appropriate categories. Doing so will keep your listing included in local search results.
Register Your Business on the Google Search Console
If your business is still not showing up on Google, you need to take another step. This will be to make sure that you properly register your business on the Google Search Console. This is a free tool that you can use to ensure that your official business website is being indexed by Google in the proper manner.
This is not to say that Google will not already have indexed your site in a totally organic manner. But if your business is not showing up on Google, this is your best way to speed the process up.
Log on to GSC (Google Search Console) and select your property type. Next, hit “add property.” The system includes a tutorial that will help you add your domain. It will also give you info that you can make use of to fully enhance your listing.
Contact the Builders Agency for More Info
If you’re ready to do something about your business not showing up on Google, the time to start is now. The best thing you can do is contact the Builders Agency today. We are here to be your one stop shop for all of your digital marketing and SEO services. Get in touch with us to learn about what we can do for you.