The year 2020 brought all types of different challenges, despite this, it also paved the way for positive changes for small businesses and the real estate industry. This includes the heavy transition to digitalization that encourages businesses to build their online presence and obtain more customer...

Small businesses often rely on physical stores to get their first customers simply because this is the one they got used to, especially with the older generation of owners. They would also invest in traditional forms of advertising such as print ads, coupon mailers, and outdoor advertising. Some bel...